Privacy Policy

Last updated: July 15, 2026 · Effective date: July 15, 2026

Not yet attorney-reviewed. These pages reflect our current business details; the full templates still warrant an attorney's review before you rely on them.

This Privacy Policy explains how SwingBook (Aron Ingebrigtsen, sole proprietor) (“SwingBook,” “we,” “us”) collects, uses, and shares information in connection with the SwingBook service at swingbook.golf (the “Service”). By using the Service, you agree to this Policy.

1. Who this covers

Coaches — the account holders who use SwingBook to run their coaching business.
Students / clients — the coach’s clients, whose information a coach enters to manage bookings and lessons. Students do not create accounts. For student information, SwingBook generally acts on the coach’s behalf (see §7).

2. Information we collect

Information coaches provide:

Account & profile: name, email, password (stored securely by our auth provider), and optional phone number, business/booking-page details, credentials, photo, and tagline.
Billing: subscription plan and payment references. We do not store card numbers — payments are handled by Stripe (see §6).
Content you create: lesson packages, classes, availability, notes, and settings.

Information coaches enter about their students:

Student name, email, and/or phone number; lesson and booking history; package/credit balances; and coaching records (skill ratings, goals, notes, handicap entries, progress reports). See §7 and §8 (minors).

Payment information: processed by Stripe — coach subscriptions via Stripe Billing, and student lesson payments via Stripe Connect (the coach is the merchant). We receive limited transaction references (e.g., a payment ID), not full card details.

Information collected automatically: IP address, device/browser type, pages viewed, and log/usage data, collected via standard server logs and our providers (including Cloudflare). We use essential cookies for sign-in/session; we do not use third-party advertising trackers.

3. How we use information

To provide, operate, and secure the Service; create and manage bookings, packages, and lessons; process subscription billing; send transactional communications (confirmations, reminders, progress reports, and account/service notices); provide support; detect and prevent fraud, abuse, and security incidents; comply with law; and improve the Service.

4. Communications (email & SMS)

We send transactional messages by email (via Resend) and, if enabled, SMS (via Twilio) — e.g., booking confirmations, reminders, and progress reports. You can opt out of non-essential emails via the unsubscribe link, and of SMS by replying STOP. See our Messaging Policy at swingbook.golf/messaging-policy. Coaches are responsible for having the necessary consent to contact their students (§7).

SMS specifics. If you opt in to text messages, message frequency varies (messages are tied to your lesson activity — reminders, reschedules, and prompts to book prepaid lessons). Message and data rates may apply. Reply HELP for help or STOP to opt out at any time. We do not sell or share your mobile number or your SMS opt-in information with any third party or affiliate for their own marketing. Your number is used only to send the transactional lesson messages described in our Messaging Policy.

5. Shareable progress links

The Service can generate a shareable link to a student’s progress report — an unguessable, non-indexed web page (blocked from search engines, no referrer leakage, first name only). Anyone who has the link can view that page. The coach controls whether and with whom a link is shared and can regenerate or revoke it.

6. How we share information — service providers (subprocessors)

We share information with vendors who process it on our behalf to run the Service, under their own terms and safeguards:

Supabase — database & authentication hosting
Railway — application hosting
Stripe — payment processing (subscriptions + coach lesson payments)
Cloudflare — DNS, CDN, security, and inbound email routing
Twilio — SMS
Resend — email delivery
A QR-code image service — generating booking QR codes

We may also disclose information to comply with law or valid legal process, to protect rights, safety, and security, or in connection with a business transfer (merger, acquisition, or sale of assets). We do not sell your personal information, and we do not share it for cross-context behavioral advertising.

7. Coaches as controllers of their client data

A coach decides what student information to enter and how to use it. For that student information, the coach is the controller and SwingBook is a processor acting on the coach’s instructions to provide the Service. Coaches are responsible for having a lawful basis and any required consents to collect and use their students’ information, and for responding to their students’ privacy requests. Students who want to access, correct, or delete their information should contact their coach; we will assist the coach as needed.

8. Minors

Golf students are often under 18. SwingBook is a business tool for coaches and is not directed to children, and we do not knowingly collect personal information directly from children. Where a coach enters information about a minor, the coach is responsible for obtaining any consent required from a parent or guardian. If you believe a child’s information has been provided without appropriate consent, contact us at [email protected] and we will work with the coach to address it. (Attorney to confirm COPPA/other applicability.)

9. Your privacy rights

Depending on where you live, you may have rights to access, correct, delete, or port your personal information, or to object to or restrict certain processing. Coaches can exercise these rights for their own account data by contacting us; student requests go through the coach (§7). To make a request, email [email protected]. We will verify and respond as required by applicable law. (If you serve California or EU/UK users, an attorney should confirm whether a CCPA/CPRA or GDPR-specific section is needed.)

10. Data retention

We retain information for as long as your account is active and as needed to provide the Service, then for a reasonable period to comply with legal, tax, accounting, and security obligations. You can request deletion of your account data at any time (see the Terms, §15); some records may be retained where required by law.

11. Security

We protect information using measures including encryption in transit, database access controls (row-level security with access only through our server), and reliance on Stripe for payment data. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

12. International users

The Service is operated in the United States; if you use it from elsewhere, your information will be processed in the U.S.

13. Changes to this Policy

We may update this Policy from time to time. We will revise the “Last updated” date and, where appropriate, provide additional notice. Continued use after changes take effect means you accept the updated Policy.

14. Contact

Privacy questions or requests: SwingBook (Aron Ingebrigtsen, sole proprietor), [email protected].